Ever since Topshop launched their successful make up line, other high street lines have tried to do the same. The recent one to catch my eye is one of my favourite stores H&M
The story is that I was at a wedding and one of the girls was wearing this beautiful shade on her lips. It was a matte fuchsia and I asked her what it was. She told me it was from H&M and I knew I had to get my hands on it.
I have the shade Purple Rain
which is a nice deep purple lipstick. You know I love a good purple lip. I was really impressed. The formula of this is matte but velvet and slightly creamy, which makes it comfortable on the lips.
Longevity for this lipstick is pretty impressive. This will last a good few hours although it does come off slightly more easily than other matte lipsticks with food and drink.
My main niggle would be is
The main wow factor of this lipstick was the pigmentation. There was no chalky elements to the colour payoff, the colour was rich and comes on to the lips in the same way you would imagine other high street lipsticks to apply.
it is a great way to see if purple lipstick is for you.
Lots of love